Paradigm’s design for the Blanc Dental Studio in Philadelphia transformed a 100-year-old, former rubber and shoe factory into a branded, state-of-the-art dental studio. The project was honored by the franchise owner, Benco Dental, with a Lucy Hobbs Project Award of the Year in 2015 and Best Repurpose Winner in the Incisal Edge Design Contest in 2016. The new studio presents a clean, minimalist and tranquil setting while also creating a memorable brand for the practice. The result was a total transformation on a tight budget that now offers periodontic and prosthodontic services in a sleek and comfortable environment.